Fourth SUV in the brand’s line-up is charged with making Hyundai Europe’s leading automotive brand
The fourth SUV in the brand’s line-up is charged with taking Europe by storm to make Hyundai the biggest Asian car maker in the market by 2021.
A preview image of the car has been released, suggesting it’ll have a new, more aggressive-looking design than Hyundai’s current models.
The Kona is described by Hyundai as a ‘true SUV’, suggesting it’ll have four-wheel drive and could share technology with the larger Hyundai Santa Fe.
This would contrast rivals such as the Juke and Kia Soul, which are marketed with a more urban focus.
As part of Hyundai’s European push, the Kona, which gets its name from a district in Hawaii, will be followed by 29 more new model variants.